Our meticulous attention to detail ensures that every swimsuit we design and produce is long-lasting, high-quality, comfortable, and flattering. Here are just a few ways we uphold these standards to provide you with the very best women's swimwear.

Our Hawaii swim brand travels to Uvita, Costa Rica. Maui Girl visited Playa Chaman where beach breaks, wildlife and surfer girls thrive.

Maui Girl seeks to empower women of all ages in all watersports, by offering active swimwear that stays put. We choose to highlight real water women in our marketing efforts, and support like minded organizations. Here are few examples.

Maui Made since 1985. Our uniquely hand sewn Hawaii brand custom swimwear has always been mindfully designed in paradise.

Perfecting the art of the bikini since 1985. We celebrate National Bikini Day every July 5 as the birth of an iconic fashion staple. Beloved for its playful and flattering design, the Cupcake is back as a limited edition style with contemporary updates.

Some swimwear styles are timeless. Flattering, comfortable and long lasting, our Core Collection has expanded with 2 new prints and one vibrant solid. Shop surf suits, high waisted bottoms and versatile bikini tops in store or online.

Maui Girls embody the power of the sea and the peace of the land, both in and out.